Multinational fashion brand H&M has unveiled a range of menswear clothes and
accessories for Spring 2012 that includes bright colours, crisp fabrics, and a
range of exciting accessories. The overall feeling of the collection is one of
carefree optimism, translated in the blues and khakis worn with bold stripes
for a nautical feel, or the vivid shades of yellow, orange and red. The realm
of sports is a key influence, with functional parkas and anoraks conceived as
essential outerwear, while tailoring introduces a sense of softness to its
shape, with smart suits having a casual feel.
To explain this collection, Andreas Löwenstam, H&M’s
head menswear designer, said that “men today are dressing in-between styles of
street smart casuals and reworked and refined tailoring, with sportswear
playing a key role. The silhouette is very important, mixing slim with volume
and lean with cropped, while neutrals and blues are matched with strong accent
colours to make a real statement.”
Key garments and accessories of the collection include
double-breasted navy cotton blazers, nautical striped sweaters, cropped chinos,
orange cropped parkas, bold-striped heavy knits, khaki blazers, strong-coloured
T-shirts, tailored yet relaxed suiting, knit hats, deck shoes, leather
bracelets, round sunglasses, card holders on straps, and contrast sole brogues.
In addition, a very nice two-toned cotton tote bag with leather straps caught
our eye at The Style Examiner and we can’t wait to get hold of it to pack our
belongings to hit the beach or the marina during the warmer months.
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