With longer, sunny days and blooming trees as irrevocable signs that warmer months are slowly arriving to the northern hemisphere, British high-street mid-market retailer Reiss unveiled its Spring/Summer 2014 menswear collection throughout its dozens of UK and international stores. Inspired by the old Hollywood glamour of the 1950s and 60s, as well as the hedonistic café culture and the art scene of Saint Tropez or the Provence, the collection features a wide range of relaxed separates made from cotton and linen juxtaposed with crisp cotton shirts and wool suiting in a colour palette of white, opal, navy, turquoise, beige, black, charcoal, lemon and pink that allows for tonal combinations.
Overall, for Spring/Summer 2014, Reiss has invested in a tailored and sophisticated silhouette for men that is evident in the fitted sleeves of shirts and coats, in the slim-cut legs of trousers, and in the cropped outerwear. Key pieces for the season include a belted safari leather jacket and a leather backpack that conjure, simultaneously, an idea of adventure and a sense of urbane masculinity.
Photographs courtesy of Reiss